Business cards, letterhead, and package design are all extensions of your company's persona. Your identity is often the first, and probably the most important, interaction that a potential client has with your business. How will they react to the company name? Will they remember the logo? Will it make them feel comfortable? Welcomed? Excited? Supported? Amused? Secure? Intrigued? Generous? Inspired? Having an identity that resonates with your target audience is an indispensable tool for success.
So what, exactly, does corporate identity encompass? Corporate identity refers to your business name, logo, colors, typeface, and slogan; elements combined to create your brand image. While you will have likely already chosen a name for your organization, wrangling the remaining elements can be quite the chore. Nailing down an effective identity requires research and analysis, visualization, drafting design ideas, review, revision, and finalization; often with steps repeated.
a valid i.d.
Whether you are only looking for a logo, or a complete corporate identity package, we are ready to go to work for you. At Flight 19, we understand the importance of color, font selection, and the difference between an effective logo and a "pretty picture." We will invest the time and energy your project deserves to present you with effective results that will satisfy you, and your target audience.
we will provide you with a united and consistent presentation.